Banking and Insurance

Paper Code: 
BIE 131
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

To facilitate study of theory and practice of banking and Insurance.

12.00
Unit I: 
Money and Banking

Money- Meaning, definition of money, Functions of Money

Banking- Meaning, evolution of banking system, structure of banks in india, types of products and services

Central banking- Concept, FUnctions, Credit control measures of Central Bank

Negotiable Instruments- Promissory note, bills of exchange, cheques,demand draft

12.00
Unit II: 
Internet Banking

Internet Banking :Meaning, Benefits, Mobile banking, Virtual banking, E-payments,

ATM /Biometric card, Debit/Credit card, Smart card, NEFT, RTGS, ECS (credit/debit)

E-money :Electronic purse, Digital cash. Challenges of Internet banking

 

13.00
Unit III: 
Bank Marketing

Service Marketing- meaning and features of services
Bank marketing- Concept, marketing mix for banks
Service Quality: Concept and dimensions of service quality, measuring service quality- SERVQUAL Model
Customer Orientation- Customer Relationship Management : components of CRM, process of CRM, Importance of Customer Retention

11.00
Unit IV: 
Insurance

Insurance: Introduction, characteristics, functions, advantages and limitations of insurance

Principles of insurance: utmost good faith, Insurable interest, Indemnity, Economic function, Proximate cause, Subrogation and contribution.

Insurance Agents : characteristics, disqualification of an agent, duties of an agent

12.00
Unit V: 
Types of Insurance

Types of Insurance: life, fire and marine insurance; meaning, types of plans and settlement of claim

Overview of: Ban assurance, Micro insurance, rural insurance, mediclaim and group insurance

Essential Readings: 

Principles of Banking, Macmillan (India) Limited, New Delhi

Banking and Finance, Jain Khanna Tiwari, VK India Enterprices, New Delhi

Principles of Banking, macmillian (India) Limited, New Delhi

 

Bank Marketing: S M Jha, Himalaya Publishing House, New Delhi

Marketing of Financial Services, Dhanajay Bagpat, Biztantra, New Delhi

Risk Management and Insurance , S Arunajatesan, T R Viswanathan,Macmillian India, New Delhi

Banking and Insurance, O P Agarwal, Himalaya Publishing  House, New Delhi.

References: 

An Introduction to computers and their application to banking, Macmillian (India) Limited, New Delhi
Ram Mohan Roa, Service Marketing, (Pearson Education)

Academic Year: 
2019-2020
  • Printer-friendly version
  • PDF version