BUSINESS COMMUNICATION

Course Outcomes

Learning and teaching strategies

Assessment Strategies

1. : Enhanced knowledge of the theory of Communication leading to a more adequate understanding of the nature and process of communication.
2. : Identify and understand the different types of business communication and application of each. 
3. : Explore the various barriers to effective communication and devise strategies to overcome them . 
4. : Develop and deliver effective business presentations. 
5. : Deeper familiarity with different types of business correspondence, better writing skills and knowledge of various types of formal and informal communication generally employed in work spaces.

Approach in teaching:

Interactive Classroom lectures, Assignments, PowerPoint presentations, Videos, Sharing reference reading materials and web links.

Learning activities for the students:

Case studies, Role plays, Student presentation,Group Discussions

Quiz

Class Test

Assignments

Observation

Oral and PPT presentations

CA Exam 

Semester End Examination