To acquaint the students with practical aspects of management of financial institution and marketing of financial services.
Group discussion/presentation/ project file on application of 7 p’s of service marketing in hospitality /banking/insurance industry.
Group discussion/presentation/ project file on different products of Banks and Insurance co.
Group discussion/presentation/ project file on various economic upheavals related with poor NPA management of Indian banks.
Chart preparation/project file/presentation on online trading mechanism and settlement procedure of stock market.
Group discussion/presentation/project file on application of CRM in Banking and insurance sector (collection of KYC forms from banks and insurance companies and discussion on relevance of linking Aadhar card with the bank account).