Project Work

Paper Code: 
COM 603
Credits: 
2
Contact Hours: 
30.00
Max. Marks: 
100.00
6.00

Case Studies of Electronic Commerce and Trade Cycle, Electronic Markets.

6.00

Case studies of Supply Chains, Porter’s Value Chain Model, Inter Organizational Value Chains, Competitive Strategy, Porter’s Model, First Mover Advantage, Sustainable Competitive Advantage, Competitive Advantage using E-Commerce, Business Strategy.

6.00

Case studies of strategic Implications of IT Technology, Business Environment, Business Capability, Existing Business Strategy, Strategy Formulation & Implementation Planning, E-Commerce Implementation.

6.00

Case Studies of Applications of web site creation /development, web site navigation design, Introduction to HTML, criteria of Web-design, web site anatomy, web site evaluation criteria.

6.00

Case Studies of Applications of Business models for E-Commerce

Essential Readings: 

1. David Whiteley, “E-Commerce”, Tata McGraw Hill, 2000
2. T.N. Chhabra, R.K.Suri “E-Commerce new vistas for business” Dhanpat Rai & Co.
3. E-Commerce: C. V.S Murthy (Himalaya Publishing House)

References: 

1. E-BusinessR (Evolution)-Daniel Amor(Pearson Edude)
2. Diwan Parag and Sunil Sharma: Electronic Commerce –A Manager’s Guide to E-Business,Vanity Books International,New Delhi.

Academic Year: