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BANKING AND INSURANCE [1]

Paper Code: 
BIE 131
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
12.00
Unit I: 
Money and Banking

Money - Meaning & Definition of money, Functions of  money

Banking- meaning, evolution of banking system, structure of banks in India,  types of products and services

Central Banking- Concept & Functions, Credit control measures of central bank.

Negotiable Instruments-Promissory Notes & Bills of Exchange, Cheques, Demand drafts

 

12.00
Unit II: 
Digital Banking

Internet Banking :Meaning, Benefits, Mobile banking, Virtual banking, E-payments, ATM Card/Biometric card, Debit/Credit card, Smart card, NEFT, RTGS, ECS (credit/debit)

E-money :Electronic purse, Digital cash. Challenges of Internet banking

 

12.00
Unit III: 
Service Marketing

Service Marketing- meaning and features of services

Bank marketing- Concept, marketing mix for banks

Service Quality: Concept and dimensions of service quality, measuring service quality- SERVQUAL Model

Customer Orientation- Customer Relationship Management : components of CRM, process of CRM, Importance of  Customer Retention

 

12.00
Unit IV: 
Insurance

Insurance: Introduction, characteristics, functions, advantages and limitations of insurance

Principles of insurance: utmost good faith, Insurable interest, Indemnity, Economic function, Proximate cause, Subrogation and contribution.

Insurance Agents : characteristics, disqualification and duties of an agent

 

12.00
Unit V: 
Types of Insurance

Types of Insurance: life, fire and marine insurance; meaning, types of plans and settlement of claim

Overview of: Ban assurance, Micro insurance, rural insurance, mediclaim and group insurance

Essential Readings: 
  • Jain Khanna Tiwari, Banking and Finance, , VK India Enterprises, New Delhi
  • Principles of Banking, macmillian (India) Limited, New Delhi
  • An Introduction to computers and their application to Banking, Macmillian (India)   Limited, New Delhi
  • Indian Institute of Banking and Finance, Digital Banking, Taxmann Publications P.Ltd.
  • Ram Mohan Rao, Service Marketing, Pearson Education
  • S M Jha ,Bank Marketing, Himalaya Publishing House, New Delhi
  • Dhanajay Bagpat, Biztantra, Marketing of Financial Services, , New Delhi
  • R.K. Kothari, Mukesh Jain, Risk management in Insurance, , RBD publications
  • O P Agarwal,Banking and Insurance, Himalaya Publishing  House, New Delhi.

 

References: 

SUGGESTED READING

  • Khan, Masood Ahmed, Banking in India, Anmol Publication, New Delhi
  • N.Kumar & R. Mittal, Banking Law & Practice, Anmol publication, New Delhi
  • S Arunajatesan, T R Viswanathan ,Risk Management and Insurance ,Macmillian India, New Delhi

e-RESOURCES

JOURNALS

  • International Journal of Banking, Accounting and finance
  • Indian Journal of Banking and Finance
  • Journal of Risk and Insurance
Academic Year: 
2022-2023 [6]

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Source URL: https://finance.iisuniv.ac.in/courses/subjects/banking-and-insurance-3

Links:
[1] https://finance.iisuniv.ac.in/courses/subjects/banking-and-insurance-3
[2] https://www.rbi.org.in/
[3] https://www.ibef.org/industry/banking-india
[4] https://www.irdai.gov.in/ADMINCMS/cms/NormalData_Layout.aspx?page=PageNo4&mid=2
[5] https://www.policyholder.gov.in/indian_insurance_market.aspx
[6] https://finance.iisuniv.ac.in/academic-year/2022-2023